EXPERiENCE CREATED BRAND / SIGNAGE City of Kelowna – Community Signage Strategy CLIENT CITY OF KELOWNA The City wanted a new identity that conveyed its more cosmopolitan aspects while representing its roots as an attractive, family-oriented community. The City had a disjointed community presence with 13 different logos representing separate programs or departments. There was …
EXPERiENCE CREATED BRAND IDENTITY Logo Retrospect CLIENT Various Every company needs to communicate what their brand stands for. For Volvo Automobiles their brand is about safety, for Apple Computers their brand is about making peoples lives easier through technology. It is what these brands stand for that the public relates to and wants to be …
EXPERiENCE CREATED BRANDING / WAYFINDING DESIGN City of West Kelowna – Wine Trail & Farm Loop Branded Wayfinding Strategy CLIENT CITY OF WEST KELOWNA The City of West Kelowna needed a branded wayfinding strategy for both their Westside Wine Trail and Westside Farm Loop that better related to each agritourism journey. It was vital that …
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EXPERiENCE CREATED WAYFINDING RESEARCH & DESIGN City of Port Coquitlam – Downtown Branded Wayfinding Strategy CLIENT CITY OF PORT COQUITLAM The City of Port Coquitlam (PoCo) was in need of a downtown wayfinding strategy. Our first step was to carry out a detailed audit covering three traffic patterns: HWY traffic access to the downtown area, …
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EXPERiENCE CREATED Historical Placmaking Stuart Park – Power Box Wraps CLIENT STUART PARK Stuart Park, named after former Kelowna Mayor Jim Stuart, is a high profile park along the lake in downtown Kelowna. 4 power boxes and 10 banners within the park needed a graphic application that would be interesting and compliment the park’s design …
EXPERiENCE CREATED BRANDED SIGNAGE / WAYFINDING STRATEGY BC Cancer – Branded Wayfinding Strategy CLIENT BC CANCER – KELOWNA Going to a cancer clinic can be a stressful experience. Not being able to easily navigate your surroundings once you arrive adds to that stress. The previous signage focused primarily on the buildings extensive art collection. Our …